Once upon a time in the bustling lanes of Jodhpur, Rajasthan, where the aroma of spices fills the air and the sun dances off the golden sandstone, there existed a humble jewelry shop named Ram Jewellers.
For three generations, this family-run business adorned the women of Rajasthan with exquisite gold pieces, each crafted with love, tradition, and a touch of artistic flair.
Fast forward to the 21st century, and Simran, the fourth-generation entrepreneur of this legacy, decided it was time to take their craft beyond Jodhpur’s borders. Why stop at Rajasthan when the world deserved a glimpse of the fine artistry born in its heart?
This, Simran Fine Jewelry was born—a brand with its roots in tradition but wings spread globally via Etsy.
From Jodhpur to the World
Armed with a vision and some serious jugaad spirit, Simran began introducing the world to her family’s specialty: nose piercing jewelry. Not just any jewelry, mind you—handcrafted, customizable, solid gold pieces that make every customer feel like royalty.
As of today, we've served over 250 customers worldwide, with a heartwarming 30% coming back for more. (Apparently, once you go Simran, you don’t go back!) What’s our secret sauce? A mix of three core values:
Serve clients like they’re family.
Listen to what they want—be it a specific design or the perfect post thickness—and deliver beyond expectations.
Celebrate the artist behind the art—our very own Raju from West Bengal, who brings life to every piece of jewelry.
Meet the Dream Team
Simran Fine Jewelry isn’t just a brand; it’s a team effort, and boy, do we have a team worth bragging about:
Raju (The Magician)
The man, the myth, the artisan. With his magical hands, Raju transforms raw gold into stunning jewelry that leaves our clients in awe. He’s proof that talent knows no bounds and that the best art comes with a side of chai and Bollywood music.
Arun (The Multi-Tasker Extraordinaire)
Need a jaw-dropping product photo? Done. An Etsy listing so enticing it practically sells itself? Easy. Orders processed, customers updated, and still finding time to crack a joke or two? That’s Arun for you—our all-in-one creative ninja.
Ayush (The Perfectionist)
Every design, every curve, every gemstone gets Ayush’s stamp of approval before it reaches you. Think of him as the jewelry whisperer, ensuring every piece tells a story of elegance and perfection.
Simran (The Visionary)
At the helm of it all is Simran, our fearless leader and the strategic brain behind the operation. With her passion for blending tradition with modernity, she’s taking the family legacy to new heights—one nose stud at a time.
A Global Family
With over 80 glowing reviews on Etsy and counting, we’re proud to say our customers aren’t just buyers; they’re part of the Simran Fine Jewelry family. Whether it’s a gift for a loved one or a treat for yourself, each piece carries a little bit of Jodhpur’s soul to wherever you are in the world.
So, here we are, on a journey to make noses—and hearts—shine brighter. And trust us, this is just the beginning. Because when you combine heritage, craftsmanship, and a sprinkle of humor, the sky isn’t the limit—it’s just the starting point.
From Jodhpur with love,
Simran Fine Jewelry